Cheerios and General Mills Protest Fail! [VIDEO]

First Chick-fil-A now Cheerios.  General Mills announced they're opposed to a ban on gay marriage.  That didn't sit well with 65-year-old Michael Leisner of Minnesota.

A few days ago, Michael headed to the General Mills' headquarters in Golden Valley, Minnesota to film himself torching some Honey Nut Cheerios in protest.

Things did not go as planned. The fire spread all over the lawn.  Michael tried to stomp it out when he couldn't, he and the people filming him decided to make a run for it.

It doesn't appear that the fire caused any major damage and there's no word yet on whether Michael will face criminal charges for jackin' up the General Mills lawn.