Lubbock is my hometown. I'm proud of my home and the community of entrepreneurs who have built Lubbock up over the years with dedication, hard work and my favorite quality: an authentic, hometown customer experience.

via robert Lance Jewelers

Robert Lance Jewelers grew from one small store into a multi-brand jeweler right here in Lubbock.

Robert Lance Jewelers credits their success to a simple principle- treating their customers as family. In my opinion, that's the only way to truly win over Lubbockites. Even though we're a big town, we have small community values, like treating your neighbor with respect, honesty and integrity.

To celebrate 25 years, Robert Lance is thanking their neighbors, community and family of Lubbock with a massive sale through October. Many items will be 50 percent off.

via Robert Lance Jewelers

I'm very passionate about supporting local. Because supporting local isn't just good for local business, it's good for the entire local community. When you pay a local for a good or service, they will in turn spend a good portion of their money in the local community, buying gas, groceries, etc. The more money spent locally, the more jobs get created and so forth, eventually benefiting everyone.

For more information, head over to the Robert Lance Jewelers website or visit them in person at 5217 82nd Street, Suite 400.