It may be to soon for something like this but i must say I feel it's necessary.  The city of Houston released a six minute PSA that shows you what you should do if you're in a mass shooting like the one in Aurora, Colorado.

The PSA was actually posted to YouTube three days after the shooting happened, but apparently no one noticed.  People are saying they should have waited, because of a violent scene where a gunman walks into an office and starts killing people.
According to the video, the keys to surviving are to immediately run and hide, but to quote, "improvise weapons" and fight back as a last resort. ???
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