Its true that most people don't think of socks that often. Personally I've always said that there's no better feeling than a new pair of socks. Now a new company called Bombas agrees with me, but they're doing something really cool too.

The people at Bombas completely redesigned the athletic sock. there's no more seam harassing your toes. there's a high tech arch support. AND they are following the Tom's model of business and donating a pair of socks to those in need for every pair they sell. Now that's awesome. Watch their video and next time you're out clothes shopping look around for Bombas. They just might make your day better.

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