Here’s how the contest works according to the City of Lubbock:

-Each day, Bo finds a new hiding place at Santa Land.
-While walking around and enjoying Santa Land, families look for Bo. Once they’ve found him, they take a photo of him.
-To enter the contest, Message the photo of Bo to the Lubbock Parks and Recreation  Facebook page or email it to kdaniels@mylubbock.us.
-Enter only one photo per day, but come back nightly and take a picture of Bo’s latest  hiding place, and you may enter again. No duplicate photos please.
-Photos can be emailed or messaged on any day during the 14 days of Santa Land. All  photos must be received no later than Noon on Saturday, December 24, 2016.

The winner will be announced on the City of Lubbock's Facebook page on December 28, 2016 and will receive a $500 gift certificate from Academy Sports and Outdoor.

Santa Land is located in Mackenzie Park and open December 10-23, 2016, from 6-10 p.m. nightly. For more information, contact Lubbock Parks and Recreation at (806) 775-2673 or (806) 775-2687.